William Brent Bell
William Brent Bell, Matthew Peterman
The Devil Inside Unleashes Box-Office Demon: $30 Million Weekend?
7 January 2012 12:36 AM, PST | Alt Film Guide | See recent Alt Film Guide news »
Suzan Crowley, The Devil Inside All Hollywood needs is a good movie and North Americans will return to movie theaters. Well, The Devil Inside is apparently that “good” movie: with an 8% approval rating among Rotten Tomatoes’ critics, the horror thriller/exorcism “documentary” earned $2 million at Thursday midnight screenings at 1,400 sites. That’s considerably more than Sherlock Holmes: A Game of Shadows’ $1.25 million in mid-December. As per Deadline.com and The Hollywood Reporter, The Devil Inside is expected to collect $12-15 million on Friday (including the Thursday midnight screenings) and $25-30 million for the weekend. If those estimates are correct, the cheapo horror thriller at 2,285 locations will definitely top the North American box office. According to the Reporter, Tom Cruise’s Mission: Impossible IV – Ghost Protocol should rake in around $19 million at no. 2. Distributed by Paramount’s Insurge label, The Devil Inside was reportedly acquired for $1m. If it goes half as »
– Zac Gille – imdb.com